Google Analytics Master Class – Web Analytics: Beyond Clickstream
Barbara Pezzi, Director Webmarketing & Ecommerce, Swissotel, discusses the importance of web analytics for her business. Barbara’s accompanying deck can be found at https://sites.google.com/site/gamasterclass/Home/presentations
Google Southeast Asia held the region’s first Google Analytics Master Class on Actionable Insights on 19 March 2009.
Duration : 0:13:6


good solid advice, …
good solid advice, but I’d like to headbutt the camera guy. If she’s showing examples on the screen – how about actually SHOWING THE SCREEN?
awful camera work
awful camera work